It is very important to have a business idea highlighted and properly designed on paper or electronically. Optimization of small business begins with this, because in this case the idea becomes clear, and the businessman clearly understands what he is dealing with. Also in this case, he can build a clear business algorithm, or rather an algorithm for the development of an idea, which will lead to the fact that the business will really work and turn the businessman’s energy into money.

Otherwise, representatives of small businesses conduct their activities without real interaction with the idea in whose interests they work. It is impossible to develop it without interacting with the idea, because it is the idea that gives clear instructions on how to develop it, unlike intuition, which gives a presumptive instruction. It is the idea that generates thoughts, on the basis of which a businessman makes the right and optimal decisions, because only she knows what she needs for development.

If there are no thoughts on how and what to do, the businessman, of course, will do something based on intuition. But these actions will be in 99% of cases in vain, because in reality they will not be aimed at developing the idea that he is engaged in. Accordingly, in order for there to be at least some result, so that the business somehow develops, a businessman, as follows from practice, will need to perform almost 100 actions in order to guess the only action that is needed for the development of the idea.

To understand what interaction with an idea is, you need to imagine a completely dark room and yourself in it.

It’s pitch dark in this room, which means you can’t see anything at all. At the same time, you find yourself in such a room abruptly and immediately, without examining it at the moment when it is illuminated. Accordingly, you do not know what is in it and how what is in it is located, you do not see what kind of room it is, what its dimensions and the color of its walls are.

To be in such conditions is actually to become blind. It is in this state, a state of blindness with sighted eyes, that a businessman is who does not interact with the idea. It is clear that the actions of a businessman are unlikely to be effective in such a situation. They can be effective only if there is lighting in the room. If a businessman forms an idea and starts interacting with it, then this is equivalent to turning on the light in a room with pitch darkness.

When the lights are on, everything becomes obvious and the decisions that need to be made become obvious. Accordingly, the lack of interaction with the idea is a very serious problem that forces a businessman to perform unnecessary actions, spend unnecessary resources on it, and most importantly, as a result of this, his energy does not turn into money. The only way to solve the problem is to launch marketing in a small business.

Optimization of small businesses allows you to achieve “turning on the light in a dark room.” In order to “turn on the light in a dark room” and turn all your energy into money, you should read articles on marketing, and if there are few of them, it is recommended to get business and marketing advice. It is also very useful to work with the legram of a business to pump up its idea.

If one businessman has implemented an idea, and the other has not, then he will have the advantage.

Optimization of a small business is the alignment of an idea that a small business promotes with the form by which it promotes it. In other words, it is bringing the business idea into line with the business itself. Without this, the efficiency and optimality of small business will not be achieved. Without this, a small business will be a Gorynych Snake with 5 heads, each of which wants to lead the body exactly where it wants to go.

In principle, you can work like this, you can twitch in different directions, but it is much more effective to have one head. To do this, first of all it is necessary to highlight the idea. This is important, including from the point of view of competition, because if there are businessmen in the market who have the same interaction with the idea, then they have the same level of competitiveness.

But if a businessman appears who has singled out an idea better than others and in this regard has created a better, more optimal business, he gets an advantage, due to which he will soon capture the entire market. This is due to the fact that he gains an overwhelming long-term competitive advantage due to more effective interaction with the idea he is developing, which allows him to better understand the market.

As a result, his actions are as accurate as a Swiss watch. You can beat such a businessman only if you perform more actions in the hope that some action will be right. But it is impossible to perform more actions for a long time, because such a strategy is exhausting, a lot of time, money, energy and other resources are spent on it.

Optimization of a small business is also a constant work with an idea that a businessman is engaged in. One-time optimization will not be enough for a long time. It may be enough for a year, it may be enough for 3 or even 5 years, if you’re lucky. But we must always remember that the lifetime of an idea in one state is quite short. It will definitely interact with other ideas and change.

In this regard, we can say that there are versions of the idea of the same idea, for example, version 1.0, 1.1., 2.0, 2.5. and so on. Accordingly, depending on which version of the idea is embedded in the businessman himself, he has different effectiveness. At the same time, such efficiency has a strict hierarchy. Of course, when a businessman is alone in the market, it does not matter whether the idea is embedded in him or not, and which version of the idea is embedded. For lack of an alternative, all customers will be his. But if there are at least two businessmen on the market, then there will already be nuances.

If one businessman has implemented an idea, and the other has not, then he will have the advantage. If one businessman has implemented a newer version than the second, then he will have the advantage. His colleague, in whom the idea has not been implemented or an older version has been implemented, will only be able to copy the actions of a more effective businessman, because he himself will not know how to do it, because there is nowhere to take such information.

In order to build an effective business, read articles on business. The more such articles are read, the more effective the system will be built. If there is not enough information, you can always get articles about business and marketing and answers to all questions.